NAVI x UNITED24: partnership
Usually, our partners are brands that help develop the esports community, improve the game quality for our players and fans, and in general, are somehow related to esports. However, this partnership aims to accomplish a completely different goal.
We are pleased to announce the start of NAVI's cooperation with UNITED24 — an initiative of the President of Ukraine, Volodymyr Zelenskyy, as the main venue for collecting charitable donations to support Ukraine.
Oleksandr "s1mple" Kostylev has already made the first donation to UNITED24 in the amount of $ 100,000. This money will be used to purchase an ambulance that will save someone's life. You can join the charity yourself by following the link.
Together via UNITED24, we will raise funds to help Ukraine in formats that will appeal to our fans. Furthermore, we are preparing to host a big charity CS:GO tournament with other esport clubs, the best players in the world, and Ukrainian companies Maincast and Starladder.
All funds fundraised via UNITED24 are transferred to the National Bank of Ukraine's accounts and directed to Medical Aid. During the entire existence of the UNITED24 initiative, more than 200 million dollars have already been raised.
"This is definitely our most important partnership this year. I am sure our other partners will agree with that statement, support us, and join the initiative. UNITED24 is doing important things for Ukraine. We are glad we have the opportunities and resources to help them" — Oleksandr Pavlenko, CMO NAVI.
“Each contribution on the Medical Aid through the UNITED24 fundraising platform means dozens of ambulances, artificial lung ventilation systems, and medical equipment, which will save thousands of Ukrainian lives. We're grateful to Oleksandr Kostylev and the best gamers around the world that will help Ukrainian medics save lives and support the medical system throughout the war. This is a great example of how business or community representatives can bring us closer to victory" — Deputy Prime Minister — Minister of Digital Transformation Mykhailo Fedorov.